Why Email Marketing?
Did you know consumers check their email more than any other communication channel? 99% of consumers check their email every day. This is a great opportunity to reach consumers. In fact, email marketing is one of the most effective marketing strategies out there. More than 59% of marketers say that email is their biggest source of ROI. Don’t believe us? Let us put it to the test and you will see that emails can generate an ROI of about $40 for every $1 spent.
Create Conversation with us today and discover how you can…
- Re-engage customers
- Deliver original content like blogs, coupons, promotions and more
- Improve clickthrough rate and ROI
- Link email into all your digital platforms
- Deliver monthly, weekly or bi-weekly emails
- Measure viewer engagement and campaign performance
- Retain subscribers
- Optimize emails with AB testing
Why Raze Media?
Original Content
We have a client-assisted approach to email marketing. From list management to design to copywriting and measuring results – we can manage your email campaigns every step of the way. We can also create promotions, blogs and coupons to be included in your email. However, you also have the opportunity to use our platform and come up with designs of your own if you would like. We will be here to provide our professional expertise every step of the way.
Targeted Analytics
We get targeted results by using the data that we have measured to make strategic marketing decisions. Rather than sending general emails to an entire marketing list, we segment subscribers based off their purchases and demographics. We collect data like a customer’s purchase behavior and contact information so that we can send out personalized emails that are more likely to lead to conversions. Additionally, we use AB testing to make informed decisions about your campaigns.
Responsive Design
At Raze Media we create responsive designs, which means we customize emails so that recipients can view them whether they are using a desktop, phone or tablet. This increases your ability to improve click-through rates and reach your audience, regardless of what device they are using. We also test emails before we send them out so that we can check for errors before they ever reach someone’s inbox. This way we can guarantee that a professional product will be delivered.
Deliverability
We take the necessary steps to ensure that your emails will reach someone’s inbox. In order to prevent emails from bouncing or being sent to spam we authenticate our emails. We also stay away from they type of language and images that could potentially be flagged as spam. This way we also retain loyalty from customers, who are usually skeptical of gimmicky marketing tactics.
Call-to-Action
We get targeted results by using the data that we have measured to make strategic marketing decisions. Rather than sending general emails to an entire marketing list, we segment subscribers based off their purchases and demographics. We collect data like a customer’s purchase behavior and contact information so that we can send out personalized emails that are more likely to lead to conversions. Additionally, we use AB testing to make informed decisions about your campaigns.