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Email marketing helps promote your brand digitally.

Email Marketing: 4 Tips for Creating a Campaign

 By: Nicholas Barnes Email marketing is becoming increasingly important to marketing your brand and getting your message out to your target audience. A large majority of the population has an email they check every day, making email marketing a super useful tool in consistently keeping your target audience engaged and up to date with your…
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b2b marketing tips that can expand your digital marketing knowledge

4 Tips To Make A Great B2B Marketing Campaign

By: Melissa Havens What is B2B Marketing? B2B marketing or business-to-business marketing is used when one brand wants to promote its services to another brand. For example, a food vendor might use it to advertise to a restaurant, and a computer supplier might use it to market to a tech store. Whatever your business, it…
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Create a SMART goal to have success in your digital marketing campaign.

Digital Marketing the S.M.A.R.T. Way

By: Crystal Tran What Is A SMART Digital Marketing Goal?  When creating a marketing goal for your business, you want one that will move your plan ahead. A SMART goal is a great way to help guide your goal planning, so you know where to focus your efforts and resources. SMART goals can also assist…
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marketing podcasts for growing your skills

Three Marketing Podcasts to Check Out

By: Melissa Havens Marketing Podcasts Are Great Tools For Improving Your Skills Podcasts are a booming industry today! Over the past several years, the number of global listeners has exploded. By June of 2022 over 380 million people from all over the world had turned on a podcast, and that number is expected to grow…
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SEO: A Key Factor To A Successful Business

SEO: A Key Factor To A Successful Business

By: Nhi Vu Nowadays, technology has become an essential part of all human activities. We usually spend most of our time on social media, and we tend to get all our questions answered from the information we find on the internet, especially Google. Even when we are in need of something, Google is the platform…
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TikTok Vs Instagram Reels

TikTok vs Instagram Reels, Which is Better?

By: Crystal Tran Should you invest in TikTok or Instagram Reels?     You might be considering whether you should invest in TikTok or Instagram Reels and whether you should concentrate on one platform over the other. Choosing a side is difficult because no one seems to be able to agree on which is better for engagement…
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The Raze Experience

Today I closed a chapter that I was very intimidated and nervous to even start. My time at Raze Media has come to an end after a quick nine months of interning. While I was nervous, at the same time, I was excited and had been looking forward to an opportunity to get to see…
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Holiday Social Media Trends—should you post more or less?

The holidays are just around the corner and this means everyone is on the lookout for gifts. This season has the potential to boost your sales like no other time of year. That being said, a robust marketing strategy is vital to unlock this potential. As you probably guessed the answer to the question “should…
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HULU AD MANAGER

Hulu, one of the most popular streaming services, collaborates with the top 200 brands in the United States. And now they are accommodating smaller companies as well via Hulu Ad Manager, a self-serve advertising solution for streaming TV. In the world of technology, many people have stopped watching traditional television and switched over to streaming…
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How to Utilize Canva’s Newest Feature: the Content Planner

By: Marbella Salinas Canva is an online platform that gives users the freedom to create beautiful designs with thousands of custom templates and stock images. It’s the perfect tool for graphic designers and digital marketers. There are endless features on Canva, but they recently added a new feature, content planner, to schedule and share all your…
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